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SolarCity (NASDAQ: SCTY) Has a New Competitor

New companies are emerging into the market

Written by Keith Kohl
Posted July 17, 2015

As the trend towards renewable energy, and especially solar power grows, companies are coming together to stake their claim on the market.

Earlier this week, two startups focused on solar financing made a deal to combine their assets and become a single company. As of the third quarter of 2015, Kilowatt Financial and Clean Power Finance will be one company, named Elevate Power.

Solar HomeThe companies together will have 50,000 customers and $1.6 billion in financing for projects and loans. They believe this will give them a competitive edge over bigger companies like SolarCity and SunRun Inc.

Nat Kreamer, chief executive of Clean Power Finance states that the companies' mission is to offer “great products that are faster and better by taking control of all the financing.”

The companies will offer both products and loans to help bring affordable solar power to more more U.S. consumers.

Some renewable energy analysts insist that low prices are the key for companies to gain market share. This start-up combination seems to be headed in that direction. This deal is a clear sign that the solar and renewable markets are in-demand and will be growing dramatically as costs continue to fall.

To continue reading...

Click here to read the Reuters article.

Until next time,

Keith Kohl Signature

Keith Kohl

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A true insider in the energy markets, Keith is one of few financial reporters to have visited the Alberta oil sands. His research has helped thousands of investors capitalize from the rapidly changing face of energy. Keith connects with hundreds of thousands of readers as the Managing Editor of Energy & Capital as well as Investment Director of Angel Publishing's Energy Investor. For years, Keith has been providing in-depth coverage of the Bakken, the Haynesville Shale, and the Marcellus natural gas formations — all ahead of the mainstream media. For more on Keith, go to his editor's page.

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