2013 Solar Investing

Jeff Siegel

Written By Jeff Siegel

Posted February 20, 2013

Press releases are not news!

I can’t tell you how many times I’ve had readers quote press releases in an attempt to justify flawed market analysis — from congressional statements typed up by wide-eyed interns to pump pieces meticulously crafted by high-end investor relations firms, investors are plagued with mountains of misinformation and fake news.

And this is why I constantly advise folks to follow up on everything with their own due diligence before making any moves…

Because if you rely solely on press releases to dictate your investment strategies, you can get burned.

Hibernating Bears?

To give you an example of what I’m talking about, last week there was a press release entitled, “Solar Industry Impressing Investors with Gains in 2013 after a Dismal 2012.” Not surprisingly, the headline landed this press release in a lot of major news streams.

The piece starts out with: “After struggling through most of 2012, the solar industry has started 2013 on an impressive run. Both the Market Vectors Solar Energy ETF (NYSE: KWT) and the Guggenheim Solar ETF (NYSE: TAN) have gained nearly 20 percent year-to-date.”

That is, in fact, accurate. The truth is most of the major solar players across the board have had a stellar couple of months.

The problem, however, is that a lot of investors will read something like this and assume that perhaps the solar bears have gone back into hibernation as the sector is back on the upswing. And that may not necessarily be the case.

Curb Your Enthusiasm

I have little doubt that 2013 will be a better year for solar compared to 2012…

But hurdles remain. The industry is still plagued with a glut of product that’s going to take at least another year to eat through. Margins are still razor thin for most of the cell and module manufacturers. And in the case of China’s solar players, without the billions the government continues to plow into its domestic solar manufacturing, those companies are dead in the water.

Of course, I don’t expect to see China abandon its solar industry. After all, the Middle Kingdom has too much skin in the game at this point. And certainly with the toxic soup that blankets Beijing nearly every day, China is anxious to put some of that domestic clean energy product on its own rooftops.

But unless you have the ability to move quickly in and out of these stocks, I would caution against getting too bullish, at least in the near term.

Three Options

Here’s the deal on solar: Without a doubt, the solar industry will continue to grow by leaps and bounds in 2013.

The Chinese are installing solar at a record pace; and here in the United States, the availability of inexpensive panels, new solar leasing models like those offered by SolarCity (NASDAQ: SCTY), and new crowd funding opportunities, like those now being offered by an outfit called Mosaic, will likely facilitate record-breaking installations this year.

From the perspective of consumers, it’s finally getting to the point where solar does in fact make economic sense over the long term.

But from the perspective of an investor, risk does remain.

The solar manufacturing sector is still very risky. And although some of the major players continue to generate some serious revenue, 2013 will definitely see more bankruptcies and more consolidation.

And one thing I can definitely assure you is the days of 300% and 400% gains from solar manufacturers are over…

Now, if you’re looking to make some real money in the solar space this year — without taking on an extraordinary amount of risk — you have three options:

  1. Installation and Leasing

  2. Crowd funding

  3. Disruptive Technology

The third is actually very hard to come by these days for individual investors, as most of this stuff is still in university labs or testing grounds operated by private companies.

However, there is one very lucrative solar-related tech firm that you can actually get a piece of…

You see, in these highly-competitive days of solar, manufacturers are desperate to integrate new technologies that can both cut production costs and increase energy output. And that’s exactly what this company offers.

I’m not going to get into the specifics of the technology here.

But what I will tell you is this company’s plan is genius. You see, instead of taking on the burden of integrating its technology into its own solar module, management simply licenses the technology to module manufacturers in exchange for a piece of the action. Basically, they take on little risk — but ultimately get to wet their beak on nearly every solar panel slapped up on the world’s rooftops. Brilliant!

To get complete articles and information, join our daily newsletter for FREE!

Energy & Capital Members Receive:

Daily commentary and advice from energy investment experts
Access to some of the best oil, gas, and cleantech stock picks around
Foresight on how the future of energy will unfold

To a new way of life and a new generation of wealth…

Jeff Siegel Signature

Jeff Siegel

follow basicCheck us out on YouTube!

follow basic@JeffSiegel on Twitter

Jeff is the founder and managing editor of Green Chip Stocks. For more on Jeff, go to his editor’s page.

Want to hear more from Jeff? Sign up to receive emails directly from him ranging from market commentaries to opportunities that he has his eye on. 

Angel Publishing Investor Club Discord - Chat Now

Jeff Siegel Premium

Introductory

Hydrogen Fuel Cells: The Downfall of Tesla?

Lithium has been the front-runner in the battery technology market for years, but that is all coming to an end. Elon Musk is against them, but Jeff Bezos is investing heavily in them. Hydrogen Fuel Cells will turn the battery market upside down and we've discovered a tiny company that is going to make it happen...

Sign up to receive your free report. After signing up, you'll begin receiving the Energy and Capital e-letter daily.